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Joan Burton reckons the improving economy means people can go on dates again

A new ad from Labour is looking to push that message home.

Labour / YouTube

LABOUR HAS RELEASED a new political ad, with party leader Joan Burton saying it aims to show that people can ‘go out on a date again’.

The ad is called Standing Up For Families with the Tánaiste saying that families across the country are “beginning to feel the economic recovery in their everyday lives”.

PastedImage-60 TheJournal.ie TheJournal.ie

The short ad is similar in style to the other Labour ads that have been released over the last six months or so. It shows a babysitter coming to look after two young children before a couple go out to a concert at Dublin’s 3 Arena.

Towards the end of the ad the woman tells the camera that, “it’s great to be out to a gig, it’s the first time in ages”.

“It’s a very simple one,” the Tánaiste said this afternoon. “It’s about a couple I suppose being able to go out on a date again.”

“They’re going out while a babysitter is looking after their two young boys at home and they’re going to a concert.”

Burton says it’s an example of discretionary spending that people have reported to have been missing in recent years:

We know from all the interviews that the CSO do that, people having people over for a meal, or going out once a month themselves, have been the items that people felt most deprived of during the issues in the economy.

Read: Labour TD: That Tesco ad has haunted us>

Read: Joan Burton reckons Labour could win more than 30 seats >

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108 Comments
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    Mute Micheal S. O' Ceilleachair
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    Dec 1st 2015, 4:33 PM

    What a pathetic effort!! She thinks we are all gullible.

    309
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    Mute Henry Porter
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    Dec 1st 2015, 5:00 PM

    Yeah but will Labour provide the babysitter.

    141
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    Mute Adrian
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    Dec 1st 2015, 5:07 PM

    Ha, I can just imagine joan thinking – “What an ungrateful bunch, i gave them jobridge, talktojoan, ashbourne annie, and now they can go on dates again with the extra few quid in the budget”!

    152
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    Mute Len Brennan
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    Dec 1st 2015, 5:12 PM

    They are so completely disconnected from both reality and the people of this country that they actually think vacuous crap like the video above will go down well. It is almost as sickening as one of Micheal Twee Higgins sickly sweet platitudes.

    159
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    Mute Martin Critten
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    Dec 1st 2015, 5:14 PM

    Perhaps the most patronizing bull-crap of an ‘ad’ I’ve ever seen – and I use to make them – This offering for sure would have had me fired ! Yes its great to get out – no thanks to you and your phony cronies.

    118
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    Mute Adrian
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    Dec 1st 2015, 5:17 PM

    These guys need a serious reality check, they need massive reductions in political salarys and pensions and then they might stop doing such stupid things. And none of this “its against the law” bs. If they don’t like it, they should leave politics, with that level of stupidity, they’re absolutely no loss.

    100
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    Mute Wexford pikeman
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    Dec 1st 2015, 5:21 PM

    Reality is it Joan ? might that be a annual trip to the point albeit for an inexpensive gig, i can just about afford it and I’ve a half decent pension that i sacrificed for over thirty yrs, but people didn’t ask for this austerity that was heaped on them, labour and its coalition partner have destroyed the lives of hard working families over the last five yrs, you hadn’t even the decency to stand up to Noonan and burn the unsecured bond holders, you decided you’d rather cut numbers in the health dept . cut benefit to under 25s, single parents, the mentally ill, shame on Labour. Im sure when the people of his country see you and your cronies seated in their exclusive corporate boxes while there trying to enjoy their well needed date, you won’t smile and gloat too much , or worst still use it against them in the future like the iPhone issue.

    102
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    Mute Cillan32
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    Dec 1st 2015, 5:39 PM

    “He’s bringing me out on a date .. First time in ages “…. That’s because Labour and FG has been screwing you the last 5 years love !

    99
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    Mute Tony Skillington
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    Dec 1st 2015, 6:09 PM

    All the little straws Moan that clutch on to..profoundly awful attempt to instil some kind of feel good factor…moan..we know what you are that government you’re part of are really about..stop insulting us with the most God awful spin around to try and save your worthless political hyde…st least go with some modicum of honour

    49
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    Mute andrew
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    Dec 1st 2015, 6:22 PM

    A Lab date: You pay, Lab will screw you

    45
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    Mute Jho Harris
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    Dec 1st 2015, 8:02 PM

    Here is living proof that the deputy leader of our country approved spending thousands to make a video as celebration of the fact that after years of austerity “some” families have sovmuch extra money that they can afford to go out ONCE A MONTH.

    32
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    Mute Deborah Behan
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    Dec 1st 2015, 8:52 PM

    Don’t organise to do it on your phone!!

    12
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    Mute Deborah Behan
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    Dec 1st 2015, 8:54 PM

    My rent went up €150 per month, the scraps that I have not even received yet will do F all.

    24
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    Mute Nollaig Kelly
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    Dec 1st 2015, 8:58 PM

    Will they tax the baby sitter

    17
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    Mute Hazel O'Brien
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    Dec 1st 2015, 10:54 PM

    Depends. Is the babysitter on jobbridge?

    13
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    Mute pat seery
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    Dec 2nd 2015, 12:33 AM

    At least the old age pensioners will be able to have cup of coffie with Joans extra three euro that will be some date

    7
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    Mute RJ.Fallon
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    Dec 2nd 2015, 8:52 PM

    @Pat , wrong , I have just had to agree to “Allow” revenue to deduct 6eu a week from my pension to pay next years criminal property tax.

    2
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    Mute pat seery
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    Dec 3rd 2015, 12:00 AM

    Your right RJ YOU GET 3 euro from Joan and The deuit leader Alan Kelly tales 6 euro Thats Labour

    2
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    Mute de la Rey
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    Dec 1st 2015, 4:29 PM

    Better get onto it before they bring in a date tax

    293
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    Mute Len Brennan
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    Dec 1st 2015, 5:13 PM

    I’ll take you out for a bag of chips and a can of Fanta.

    121
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    Mute shane o malley
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    Dec 1st 2015, 8:21 PM

    and they wonder why they are 7% in polls,,, 7% seems generous after watching that mind numbing claptrap

    61
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    Mute catkins407
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    Dec 1st 2015, 4:11 PM

    Yeah they can swipe on their expensive camera phones. Joan is about to meet her perfect match in the electorate when she’s booted!!

    208
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    Mute Cosmo Kramer
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    Dec 1st 2015, 4:13 PM

    We would of felt the economic recovery a lot sooner if we had of burned the bond holders like the Government promised.. Add in water charges, property taxes, USC etc etc…It’s hard to imagine we’re even out of the worst of it

    176
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    Mute IrishGravyTrain
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    Dec 1st 2015, 4:20 PM

    You just get the feeling Irelands Economy is held together with blu tac and sticky tape. Wont take much to bust Ireland again and its back to square one. Only this time the Government will do a greece and take required money straight from your bank account. Banks closed over a long weekend of course to let their buddies take their cash out first.

    135
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    Mute Thomas Mac Donagh
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    Dec 1st 2015, 4:27 PM

    and SF propose tax increases…. the mind boggles at the shinner stupidity

    23
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    Mute For Connolly
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    Dec 1st 2015, 4:37 PM

    For individuals earning over 100 grand, and even then only an extra 7 quid in the hundred on everything over that amount.

    You always seem to forget that bit, no matter which of your dozen or so accounts you’re using.

    112
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    Mute Sinead Hanley
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    Dec 1st 2015, 5:18 PM

    For God’s sake Joan. Even if we were lucky enough to have money for a night out, where would we go in my village. Most of the pubs and all of the restaurants have closed due to the recession. The pubs still standing are empty due to emigration. And anyway I have fu€k all to wear…..

    81
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    Mute Watcher-on-the-Wall
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    Dec 1st 2015, 4:25 PM

    “Burton says it’s an example of discretionary spending that people have reported to have been missing in recent years” – erm…, no, it’s an example of actors acting in a fictional ad…ffs

    169
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    Mute Aislinn Matthews
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    Dec 1st 2015, 4:18 PM

    Tickets to the point, taxis, drink maybe food & then the babysitter; finally with the extra fiver on children’s allowance and after the water tax the world’s my oyster. Thanks Labour!

    168
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    Mute Colette Kearns
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    Dec 1st 2015, 4:21 PM

    Sure that would be a great nite out altogether, now lets see roughly how much would it cost. Lets say 50 € for a babysitter, gig tickets lets say 80 €×2 = 160 € drinks a conservative 30 € travel 20 € total for a nite out 260 €!! Yea sure lots of people can afford that ( not)…

    142
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    Mute Scarr
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    Dec 1st 2015, 4:28 PM

    30 for drinks? Do you bring your own bottle?

    83
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    Mute Jack Bowden
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    Dec 1st 2015, 7:22 PM

    I think the whole point of the advert is that the economy has turned around and families have now got more money in their pockets to go out once in a while. The average family will have more money next year due to the giveaway pre election budget.
    I liked the ad.

    6
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    Mute epo eire
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    Dec 1st 2015, 4:30 PM

    It shows exactly which demographic they are going for and how far away from the reality they are. Labour standing up for family’s who can afford 80 quid on a babysitter 120 on tickets 12 luas return, unless they miss it then its a taxi home, that’s an etra 25, uh oh, then there pints… hmm say 2 each in the rds… 35 so that’s. … 260. Which is most family of 4 bi monthly electricity and gas bill or a HUGE Chuck of their mortgage or rent not to mention grocery. If not that month but the month coming. Standing up for family’s. Which familys?

    135
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    Mute Tom Kenny
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    Dec 1st 2015, 8:26 PM

    Epo If you pay €80 for a babysitter, you are also from a different demographic than most

    1
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    Mute Denis Maher
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    Dec 1st 2015, 4:39 PM

    What a f(ukin moron. Soon you won’t be able to afford a night “IN” if they get away with their plan for minimum pricing for off sales, the last option for a lot of people after years of being cut And taxed, a few drinks from the offo.

    131
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    Mute mrmeade
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    Dec 1st 2015, 4:16 PM

    She’s a right laugh. I’d love to kick the arrogant head off her. Labour Out

    130
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    Mute Mikeconnor
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    Dec 1st 2015, 6:39 PM

    You wouldn’t get past Joans bodyguard! Them Dissidents are a tough lot!

    25
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    Mute Willy
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    Dec 1st 2015, 4:34 PM

    She is for the Fairies our IPhone Joany. Come election she won’t be even found at the end of the rainbow.. Bye bye Liebour..

    124
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    Mute Robert Emmett Birrell
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    Dec 1st 2015, 5:11 PM

    Far-q joanie, FAR-Q!

    50
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    Mute Rosie Gluten
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    Dec 1st 2015, 4:18 PM

    Listening to Conor Pope talking about car insurance rising 50% over the next two years , yesterday ..She’ll be taking out a loan to go for that gig ..

    122
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    Mute Toddimus Maximus
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    Dec 1st 2015, 4:13 PM

    Pity a tide wouldn’t take her out

    121
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    Mute For Connolly
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    Dec 1st 2015, 4:33 PM

    Don’t know which I’m enjoying more at the moment, the rise of citizen centred politics thanks to right2water/right2change, or the slow steady implosion of this sham of a labour party.

    114
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    Mute Eugene Walsh
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    Dec 1st 2015, 4:10 PM

    She lost me when she said concert !!

    114
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    Mute IrishGravyTrain
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    Dec 1st 2015, 4:08 PM

    Lol. Ha ha ha.

    108
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    Mute luke frankus
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    Dec 1st 2015, 4:32 PM

    Can’t believe what I just watched! Ignorant fools is all they are….

    107
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    Mute Adrian
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    Dec 1st 2015, 4:30 PM

    Haha, I guess its because of the horrendous mistakes of joan burton and her fellow politicians is the reason why its the first time in ages they’ve been able to go to a gig. This is almost as good and as stupid as talktojoan! What do we pay these clowns for again!

    105
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    Mute Bobby Connolly
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    Dec 1st 2015, 4:12 PM

    I wonder would Ashbourne Annie like to come to the cinema with me?

    97
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    Mute SUSAN LLOYD
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    Dec 1st 2015, 4:17 PM

    Ask her on Twitter!

    51
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    Mute Rasputin
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    Dec 1st 2015, 4:14 PM

    ╭∩╮

    96
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    Mute Ken Pepper
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    Dec 1st 2015, 4:25 PM

    they are probably outside the gig selling knock off tshirts to pay the mortgage though

    94
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    Mute Mairead Ni Chleirigh
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    Dec 1st 2015, 4:44 PM

    Can I just say… She’s obviously deluded.. Date my arse; most I get is a cornetto and a frozen egg!! Really living it up

    84
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    Mute Billy McNamara
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    Dec 1st 2015, 5:06 PM

    Geez,you’re easily pleased.

    25
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    Mute Carmo Vanderval
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    Dec 1st 2015, 6:45 PM

    Those frozen eggs, now do you make them yourself or do you get them in the shop?

    13
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    Mute Chris D
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    Dec 1st 2015, 4:36 PM

    Trash, Ive waited and wished for years and years and wished and wished to hopefully see ELO live, finally after years of waiting they are back and coming to Dublin. The missus said ill get you a ticket, I told her I would rather have food on the table.

    Don’t, Bring Me Down, Evil Woman, Cant Get It Out Of My Head, Roll (Over Beethoven) on GE16

    80
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    Mute Inanimate Carbon Rod
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    Dec 1st 2015, 4:45 PM

    If we got paid €3,000 per week like Joan Burton does I’m sure going to a gig every night of the week would be no probllem

    72
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    Mute Alice Caffrey
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    Dec 1st 2015, 4:49 PM

    We all know TV advertising is to convince you to buy sh*te you don’t need. Joan you played a blinder you and the Labour Party are sh*te we don’t need or want, didn’t the Eamon’s Tesco ad teach you anything?
    Roll on GE16 maybe then you will get the message. Don’t let the door hit you in the ass on your way out. Bye bye Thatcher wannabe

    69
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    Mute Fifty Shades of Sé
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    Dec 1st 2015, 4:53 PM

    It’s like something from North Korea….Thanks to the wise governance of our great leaders, ordinary people like us can live a more full and pleasing life.

    67
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    Mute TommyRyder
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    Dec 1st 2015, 5:07 PM

    Haha.
    Choreographed smiles all round.

    35
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    Mute Murray Maria
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    Dec 1st 2015, 5:38 PM

    Hunger games more like

    33
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    Mute Al Ca
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    Dec 1st 2015, 5:57 PM

    Kim Joan-un

    43
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    Mute Larry O'Doherty
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    Dec 1st 2015, 4:47 PM

    The more politicians speak, the more deluded they sound. We have to ask ourselves some serious questions about who and why we vote these type of people into power! How do you know when a politician is lying? Their mouths are moving!

    62
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    Mute Fran Devlin
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    Dec 1st 2015, 4:50 PM

    Haven’t laughed so much in ages, apart from at her last press release

    60
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    Mute Stephen Dent
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    Dec 1st 2015, 8:49 PM

    That Burton woman is MAD.

    17
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    Mute Arma Geddon
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    Dec 1st 2015, 5:11 PM

    The only date most people are interested in is the date that they get to go down the polling station.

    49
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    Mute glenoir1
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    Dec 1st 2015, 4:13 PM

    what!

    49
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    Mute Paul Wallace
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    Dec 1st 2015, 4:38 PM

    Having children is one of the biggest drains on your finances.

    42
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    Mute Mary Murphy
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    Dec 1st 2015, 5:20 PM

    Why thank you Joan……for allowing me one night out in how many years?. I hope you enjoy all the freebies you receive. I am glad that people’s taxes are keeping your head in the clouds. Ya butch

    39
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    Mute @mdmak33
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    Dec 1st 2015, 5:19 PM

    What a disgusting shower labour are,talk about scraping bottom of the barrel.they will be wiped out in GE because of their corrupt actions in government.

    39
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    Mute Johnny McGran
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    Dec 1st 2015, 5:37 PM

    This woman and her cronies are seriously deluded. Living on another planet altogether.

    38
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    Mute Steve McDermott
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    Dec 1st 2015, 5:07 PM

    All right folks you heard her, we are allowed go on dates to the local concert hall. She’s obviously never considered the Netflix and chill approach. What a joke.

    36
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    Mute Séamus O'Ceallaigh
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    Dec 1st 2015, 5:34 PM

    Loan parents cant as you took their allowance off them

    36
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    Mute Darren Burke
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    Dec 1st 2015, 5:30 PM

    A sniper wouldn’t take joan out

    35
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    Mute Stephen Maher
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    Dec 1st 2015, 5:13 PM

    Is this a wind up?

    34
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    Mute Peter Higgins
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    Dec 1st 2015, 5:30 PM

    Give it up Joan. Do you really take us all for idiots ?

    33
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    Mute Scarr
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    Dec 1st 2015, 4:19 PM
    33
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    Mute Gerard Wyer
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    Dec 1st 2015, 5:46 PM

    Dating advice from Moan Burden. Priceless.

    30
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    Mute Grey Beard
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    Dec 1st 2015, 5:58 PM

    Sure hasn’t the price of the luas just gone up

    28
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    Mute Saul Goodman
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    Dec 1st 2015, 5:34 PM

    I’d say Joan needs a date asap so she can get her h.ole and start thinking straight instead of behaving like a menopau.sic b*tch.

    27
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    Mute Karl Haycock
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    Dec 1st 2015, 6:18 PM

    Nonsensical rubbish! She really is a quack! What does this ad even mean “standing up for families – leave your kids with a sitter??”

    27
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    Mute FlopFlipU
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    Dec 1st 2015, 5:55 PM

    Yis can eat cake

    26
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    Mute alan nolan
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    Dec 1st 2015, 5:25 PM

    Court date is the only date anyone against the gov will be going on

    24
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    Mute Timmay Timeo
    Favourite Timmay Timeo
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    Dec 1st 2015, 5:16 PM

    I am off to see The Irish Waterboys, phone fully charged, thanks Joan

    24
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    Mute Gary Brennan
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    Dec 1st 2015, 7:14 PM

    I heard how they sent a couple off to a hotel for a night, six months later they’re still there with their four kids.

    23
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    Mute Colette Kearns
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    Dec 1st 2015, 5:12 PM

    Well Scarr, I did say a conservative 30 € for drinks & the answer to your other question is YES! :-)

    22
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    Mute Nollaig Kelly
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    Dec 1st 2015, 6:50 PM

    Oh do funk off

    Next they’ll be saying they are the reason the sun rises

    21
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    Mute ManUMan
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    Dec 1st 2015, 6:45 PM

    It makes me sick how far out of touch our “politicians” are.

    20
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    Mute Robert
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    Dec 1st 2015, 7:06 PM

    Insulting to the Irish people/taxpayer.

    19
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    Mute jack frost
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    Dec 1st 2015, 6:32 PM

    Holy god. Such rubbish she talks.

    19
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    Mute TommyRyder
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    Dec 1st 2015, 4:52 PM

    Hi.
    I’m Tommy. I’m a Gemini.
    I’m available.

    18
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    Mute Thomas Mac Donagh
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    Dec 1st 2015, 4:09 PM

    nice advert

    14
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    Mute Al Ca
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    Dec 1st 2015, 4:54 PM

    I’d say your folks would happily pay a babysitter just to get a break from you.

    78
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    Mute Derek Poutch
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    Dec 1st 2015, 4:54 PM

    The only way anyone would take her out is on a lead.

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    Mute Ray Farrelly
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    Dec 1st 2015, 5:01 PM

    Put your real name up you shame that name you use

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    Mute Ken Pepper
    Favourite Ken Pepper
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    Dec 1st 2015, 6:48 PM

    …. And how disappointed they were when they discovered they got the night mixed up and it was Bono The Pox and not Simple Minds…

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    Mute Thomas Mac Donagh
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    Dec 1st 2015, 4:22 PM

    Baron Adams will be along shortly to say he isnt ruling out a coalition with labour :D

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    Mute laura b
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    Dec 1st 2015, 5:54 PM

    Jesus give it a rest will you ..Are you actually Enda ..

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    Mute von
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    Dec 1st 2015, 7:17 PM

    Ooh Joan thinking of asking someone out. That would be gas.

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    Mute Warai Aoi
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    Dec 1st 2015, 8:34 PM

    How about an ad that shows a millennial couple where there is a real risk that one of them will become homeless if they brake up because under the FG/ACA and Labour regime salaries have plummeted, with many young people who are working full time not even receiving minimum wage while at the same time a failure to provide affordable housing has massively driven up the price of housing or rent to the point that a single person with a start or intermediate job can’t afford the cost of living in the city they where born in?

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    Mute Andrew Halpin
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    Dec 1st 2015, 8:32 PM

    Can we bring a phone?

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    Mute Valthebear
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    Dec 1st 2015, 10:03 PM

    Sweet divine. I used to vote Labour. Thought the Cahill Seanad farce was as low as they could go but this ad is just insulting. Labour long ago disappeared into FG.

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    Mute Margaret Kennedy
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    Dec 2nd 2015, 8:23 AM

    As a disabled ill woman, single age 63 I don’t go ‘out’! Not because I don’t want to, no, because I can’t. This government took away mobility grants, took away the transport grant, took away PA hours, and much more. Took away transport to hospital appointments. I am not worth any economic recovery! I HAVE to suffer and be the fall guy of recovery….along with every poor, older, sick and disabled citizen of Ireland. Nice that the young, well, working can enjoy life again…no begrudging that…but when is MY NUMBER UP. Eh?

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    Mute Karen Marten
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    Dec 1st 2015, 10:46 PM

    Joan is a spanner why do we have so many spanners running our country we should be allowed to sa k them all

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    Mute Colleen McGovern
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    Dec 1st 2015, 6:18 PM

    I don’t think there is any real sincere strong Irish men out there to date anyway. Happy at home.

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    Mute Carmo Vanderval
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    Dec 1st 2015, 6:42 PM

    Did you ever think it might be you?

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    Mute Colleen McGovern
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    Dec 1st 2015, 8:44 PM

    Sometimes, because I don’t have time. but my non available and available male friends say I am sweet. I am not worried because it’s up to ourselves to make a change when need be…

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    Mute Lauren
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    Dec 2nd 2015, 1:07 AM

    Ah joan……. Seriously!!!

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    Mute Alan Bjm Sweetman
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    Dec 2nd 2015, 10:20 AM

    What a Gobs**te u are Joan

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    Mute Simon Conneely
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    Dec 2nd 2015, 2:31 AM

    I always skype date anyways

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