Sign in. It’s quick, free and it’s up to you.
An account is an optional way to support the work we do. Find out more.
A WHOPPING €750k has been raised by people posting photos of their make-up free (and in the case of some men, make-up covered) faces online.
The #nomakeupselfie movement has seen one in 15 Irish people in Ireland donating to cancer research.
With over €750,000 donated already, LIKECHARITY said today that 8 per cent of the Irish adult population have donated already from their mobiles.
Donations
The donations are still coming in and the company described the movement as “a global craze that will keep social media boffins scratching their heads for years to come”.
The next question is if this sparks off a trend for new ways to raise funds online.
“It would be interesting to see if that particular trend developed – we would love to see big brands get creative and join in with their selfies,” said LIKECHARITY.
Of those criticising the trend, the company said its opinion is:
People will always question other people’s motivations and say that everybody is being opportune but maybe those people are missing the point. Raising money is critical for charities, if that is our objective with all of this, it simply doesn’t matter if people show off.
In the UK, #nomakeupselfie and #makeupselfie has already raised a total of £8m.
The trend is reported to have been started by crime novelist Laura Lippman, who tweeted a picture of herself without make-up after American actress Kim Novak’s appearance was criticised.
It soon went viral on social media, leading to a flood of donations in Ireland to the Irish Cancer Society.
A credit to those who do this day in and day out helping others and ask for nothing in return.!
I saw the guy swimming way out at sea & thought what fecking eejit would swim out that far. We saw him stop for a while too & then didn’t see him any more. I can fully understand why someone reported the incident & fair play to them. I am sooo impressed by the coastguard rescue team & their rapid response & I am also glad no life was lost.
Best beach in Europe
After Bettystown
Pablo did u ever get the sewerage smell in Bettystown.
Nope. Tramore is.
Enniscrone beach is one of the nicest in europe…..
Isn’t that where they shot saving private Ryan
Tis indeed! Have a few days booked down there! Can’t flippin wait!!
hey yes this is our famous beach ;)
Private Ryan didn’t get shot. He got home if you saw the end of the movie
Saving Private Ryan was actually shot in Ballinesker
Sad news from Kerry, the rescue services pulled the body of a drowned 20 year old from one of the lakes. This was as they were calling off the rescue here. The coast guard and RNLI must be incredibly busy during this weather. RIP.
have your say