MORE THAN ONE million direct and indirect European jobs have been created by the growing app industry, according to a new report.
The findings, from Vision Mobile, says that more than $16.5 billion (€12.3 billion) in revenue was generated this year, accounting for 19% of the revenue generated by the global app economy.
It said that the number of direct European app economy jobs is up 26% from 2013 to 667,000.
However, it warned that the app economy in Europe was growing much slower than Asia, which accounted for approximately three times the smartphone sales volume of Europe.
It said that while developers were in a strong position to capture a large share of Western markets, they should extend their reach into fast-growing markets like China and India.
Using the same findings, Apple also released its own EU update and claimed that 629,000 jobs were created or supported by Apple in Europe.
It said that 497,000 jobs were directly attributable to the App Store – roughly half of the direct and indirect app economy jobs in Europe – and that $6.5 billion (€4.8 billion) in App Store income was earned by developers based in Europe.
It said its Cork headquarters makes it the largest private employer in Ireland, where it employs 4,000 people and helps support another 2,500 positions in the local area like security, catering, recruitment and maintenance.
The report also found that professional developers were more likely to work with iOS, with 43% of them prioritising it compared to 35% for Android.
Previous research from the Insight Centre for Data Analytics at NUI Galway and GigaOM research, released back in February, found that app developers in the EU made €17.5 billion in revenue in 2013, and estimated that this figure would increase to €63 billion in five years.
To embed this post, copy the code below on your site
have your say