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These incredible works of art were all created with Apple products

Artists and photographers have been using their iPads and iPhones to create some stunning pieces.

APPLE HAS ATTRACTED a cult following across the globe for its high-quality design and the attention to detail apparent in the products it creates.

Now the tech giant is highlighting the more artistic aspects of its brand with “Start Something New” — a campaign bringing work created on Apple products to retail locations worldwide.

Pieces created by select artists have already been installed in Apple stores in major cities across the globe. Online, pictures of Apple products are being substituted with photos of the incredible artwork people have created with them.

Travel photographer Austin Mann took the amazing shot above with his iPhone 6 Plus while traveling in Iceland.

“We had driven by this same spot earlier, but as we were coming back around, the fog had lifted and we saw this giant glacier,” Mann told Business Insider.

The shot presented itself, and I captured it.

Mann was able to take the picture, edit it, and share it with his followers within 30 minutes. That same process would take hours with more traditional photography gear.

“A lot of the time, planning and setting up photos is sort of contrived. Inspiration is something that’s so spontaneous and kind of comes and goes,” he said.

Being able to do it on my phone keeps it a continuous process, keeps the inspiration flowing.

Mann says that he may use other cameras for situations that require more technical equipment — low lighting, for example — but that nothing compares to the iPhone’s flexibility.

“Because I have so much power in my pocket, it really conforms to the lifestyle of a curious photographer,” he said.

Courtesy of Apple / Roz Hall Courtesy of Apple / Roz Hall / Roz Hall

Artist Roz Hall graduated with a degree in video art from the University of Chichester in 2003, but it wasn’t until 2010 that he really started to play around with digital art. His first experiment was with the Brushes app on his iPhone.

He has since upgraded to the iPad and now creates amazing portraits on the Procreate app for the iPad Air 2. The art looks just like it was painted with real acrylic paint.

Hall says that creating art digitally has one especially great benefit: instant feedback.

“The community plays a big role. I have acrylic paintings which have probably been seen by 4 or 5 people. Whereas on the iPad I can paint something and immediately post it online where you’ll get feedback and learn others’ processes,” Hall said, adding that anyone with an iPad can do what he does.

It makes people, who have never painted before, pick it up and have a try. That is something very special.

Hall says that he was shocked to be picked by Apple for the campaign — he was so surprised in fact, that he was convinced it was a prank until he saw his work on Apple’s web site.

“This sets a strong message to their creative community, making it clear that Apple takes them very seriously and is dedicated to them,” Hall said.

— Madeline Stone

Read: Is Michael D Higgins being bullied over his height? One of his friends thinks so

Read: What was that weird bird-eating thing in last night’s ‘Charlie’ all about? 

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    Mute Pat Snack
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    Dec 5th 2014, 8:57 PM

    I am fupping freezing!

    291
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    Mute emeraldninja
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    Dec 5th 2014, 11:44 PM

    Time to batten down the hatches folks! Bbbrrrrrrrrrr….

    It’s not exactly poodle weather, more husky-ish!

    86
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    Mute Damian Moylan
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    Dec 5th 2014, 11:59 PM

    Woz in sakhalin russia. Chill temp -40degc. My driver was a subsea artic welder. Carried a long knife to cut thru the ice in case the life line broke. He had a video on his phone of him welding sub sea in artic conditions. What a man! We drove 80km over snow road in a toyota amazon no problem. Theyre 1 bunch of tough cookies in russia ill tell u. And lovely people too. I miss it a bit!

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    Mute Jean Martin
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    Dec 6th 2014, 12:13 PM

    Has he got an older brother?

    6
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    Mute Mick Coughlan
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    Dec 5th 2014, 8:44 PM

    Those dogs are so cute

    204
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    Mute samdithers
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    Dec 5th 2014, 8:50 PM

    And politically correct!

    293
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    Mute Dermot Irish
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    Dec 5th 2014, 10:00 PM

    Ehm, it’s winter.

    189
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    Mute Mary Lyons
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    Dec 5th 2014, 10:03 PM

    Soooooo its that time of year. Get on with it!

    96
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    Mute Catherine Mayock
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    Dec 5th 2014, 10:30 PM

    Everyone keep warm and be safe. Count your blessings.

    174
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    Mute Morrissey
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    Dec 5th 2014, 9:32 PM

    It’s leggings-under-school-pants type of weather. It’s like they’ve never heard of radiators. Notions.

    139
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    Mute Angry Squirrel
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    Dec 5th 2014, 9:45 PM

    No money to pay we’ve been drained of all our cash to pay the bond holders.

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    Mute Jason
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    Dec 5th 2014, 9:51 PM

    Paying them back personally boss?

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    Mute Lily
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    Dec 5th 2014, 9:14 PM

    Saw my first victim of the ice today. Someone got creased on the footpath right in front of me.

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    Mute Mike Murphy
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    Dec 5th 2014, 10:35 PM

    Ha ha

    52
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    Mute Jean Martin
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    Dec 6th 2014, 12:13 PM

    What does ;creased’ mean?

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    Mute Em Ní Mhurchú
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    Dec 6th 2014, 10:31 AM

    And schools INSIST on girls wearing skirts!!!! In this day and age it is absolutely unacceptable that girls are not ‘allowed’ to wear trousers to school during winter.

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    Mute Orla Murphy
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    Dec 6th 2014, 12:41 AM

    Match on Sunday for me. Shorts in this weather… Perfect..

    69
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    Mute Davin Lynch
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    Dec 6th 2014, 3:17 AM

    Short shorts?

    47
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    Mute Richard O'Callaghan
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    Dec 6th 2014, 8:03 PM

    @David. That is not creepy at all.

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    Mute Stephen Earle
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    Dec 6th 2014, 9:46 AM

    The report contradicts itself. Its going to be freezing but mild ? Make your mind up please!!!

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    Mute Emily Morris
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    Dec 5th 2014, 11:42 PM

    I doubt its going to snow for some reason. :/

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    Mute Laura-May Ward
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    Dec 6th 2014, 8:40 AM

    Hi Emily! :) I don’t think it will either, as much as the kids would love it. Snow in the mountains as usual, and rain & sleet for the rest of us!

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    Mute Cheeky Charlie
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    Dec 6th 2014, 9:52 AM

    We live in Donegal. How can we avoid Donegal. Boo Hoo

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    Mute Jean Martin
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    Dec 6th 2014, 12:12 PM

    The Hill of Donegal are magnificent any time of the year….just come well prepared.

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    Mute John Ward
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    Dec 6th 2014, 12:22 PM

    Oh what a surprise, it’s December!
    Meh!

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    Mute Astrospirit Kerryspirit
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    Dec 6th 2014, 5:41 PM

    Its not bitterly cold here in Kerry at all in the moment. Just had my evening walk with my ski jacket and I was bloody sweating lol very mild indeed!

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    Mute Julie Grey
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    Dec 6th 2014, 2:34 PM

    Yeah if you live on high ground always a chance of a covering of snow!!”

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    Mute Edel Mc Nulty
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    Dec 7th 2014, 1:02 AM

    In the Hills of Donegal. Told the other half yesterday I’m moving home for the winter. It’s to bloody cold here

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    Mute pongodhall
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    Dec 9th 2014, 11:27 AM

    Hot water bottles, low radiator, blankets and duvet on sofa and big pot of lentil soup.
    Stay safe all.

    1
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