THE BBC HAS conceded it was wrong for writing about Jacinda Ardern’s shock resignation as prime minister of New Zealand with the headline “Can women have it all?”.

The since-deleted headline was posted yesterday on Twitter with a link to an article by BBC World, the UK broadcaster’s global newsroom.

Angry commentators contrasted it with BBC headline writers’ ungendered coverage of male politicians including Boris Johnson, who quit as UK prime minister last year.

One labelled it “staggering sexism” while others accused the BBC of “misogyny”.

Just wow… @BBCWorld’s blatant sexism is just staggering! #BBC pic.twitter.com/C5Eoyrm8XD

— Rishi Suri (@rishi_suri) January 20, 2023

Saddened to see such a reductive, sexist and inaccurate headline from the BBC World. It should read “Jacinda Ardern resigns: a world leader showing courage by breaking the taboo of discussing emotional and mental wellbeing” https://t.co/yjeM8RJ4pV

— Sangita Myska (@SangitaMyska) January 19, 2023

The headline was later changed to say: “Departure reveals unique pressures on PM.”

The story mentioned Ardern’s life as a working mother of a small child.

“We quickly recognised the original headline wasn’t suitable for the story and changed it accordingly. We also deleted the associated tweet,” a BBC spokesperson told AFP.

The 42-year-old Ardern – who steered New Zealand through natural disasters, the Covid pandemic, and its worst-ever terror attack – said she no longer had “enough in the tank”.

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From Christchurch attacks to Covid: Key moments from Jacinda Ardern's reign as New Zealand PM

While Ardern has not shied away from discussing the strains of office, she has been quick to shoot down sexist lines of questioning.

In November, at a joint news conference with her Finnish counterpart Sanna Marin, they were asked by a male journalist if they were meeting because they were “similar in age and got a lot of common stuff there”.

Referring to former US and New Zealand leaders, Ardern queried “whether or not anyone ever asked Barack Obama and John Key if they met because they were of similar age?”.

– © AFP 2023