A DUBLIN COMPANY decided to carry out a random act of kindness and then challenge other companies to do the same.
The marketing company said they wanted to do something positive after “the recent negative, horrible internet sensation, NEKnomination”.
The Student Network was inspired by the recent sensation RAKnominations – that’s Random Acts of Kindness nomination.
“We wanted to channel our energy into something positive, something which could potentially change somebody’s day and then inspire others to do good deeds,” the firm said.
They fed 110 of Dublin’s homeless people and donated to the Capucian Centre during a 24-hour period.
The Student Network/YouTube
The company came up with the idea last Thursday and were out on the streets on Friday, finishing the video on Friday night.
So far the reaction has been mostly very positive, some people have been negative but you’re always going to have that. We just want to give back to the comminity and to encourage other businesses to do the same and to go above and beyond what we’ve done.
The RAKnominations work like Neknominations in the way the challenge is nominated on to others.
The Student Network has nominated Slattery Communications, Think House and Moderngreen.
Slattery Communications responded by saying that the team is very excited about taking on the challenge, telling TheJournal.ie that there is brainstorming going on at the moment.
Thinkhouse told us that it’s still not decided what it will do but that management is 100 per cent on board and plan to shock and surprise.
Staff at Moderngreen have yet to get back to us on their plan of action.
To embed this post, copy the code below on your site
have your say