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The way we live is changing fast. Every fortnight in our Future Focus series, brought to you by Volkswagen, we’ll look at how one aspect of everyday life could change in the future. This week: your clothes.
IN THE SECOND Back To The Future film Marty McFly gets some pretty impressive gadgets, including self-lacing shoes and an auto-drying jacket. Although the movie guessed some things correctly about what life would be like in 2015, these aren’t exactly garments we’re all wearing now.
When we think about wearable technology, plenty of examples from science-fiction come to mind, but some of these concepts are actually becoming less Hollywood and more reality all the time. For example, we’re all getting more accustomed to smart accessories, with the likes of Fitbits and smart watches growing in popularity.
According to research firm Gartner, global spending on wearable devices is forecast to reach $42 billion in 2019, including $16.2 billion on smart watches. Looking further ahead, however, one of the areas forecasted to experience major growth in the future is smart clothing.
Shirley Coyle is a designer and engineer who has been researching wearable technologies for the last 15 years and now works as a consultant. She says that there have been “big advances” in this area in recent years, but we have really only seen the tip of the iceberg so far.
“Smart watches are dominating wearable tech now and probably will for the near future. But after that we’ll see more smart glasses, head-mounted displays with VR, hearables or ear-worn devices, and then it’ll be smart garments.
“More advanced materials and electronics are being developed, so you can integrate technology right into clothing. In the past this tech has all been in the research lab, creating things that can be strapped onto the body. But now I think there’s more of a crossover with fashion design and once things start to appeal more to users, people will start wearing them.”
Fit fashion
So far a lot of the big wearable tech on the market has been focused on fitness, from step counters to sensors that track biological measurements, which has started expanding from smart accessories into smart clothing.
Companies like AiQ, Hexoskin and OMsignal have developed biometric exercise clothes that measure your vital signs, while the Nadi X yoga pants can sense your body movements and vibrate when you need to adjust your pose.
But now companies and designers are beginning to looking beyond wearable tech for just fitness fanatics and gadget geeks, trying to find ways that smart clothing could become a part of everyday life in the future.
In 2017, Google teamed up with Levi’s to create a smart jacket that connects to your phone. Designed with cyclists in mind, the Jacquard denim jacket allows wearers to play music, find directions or answer calls by just tapping on their sleeve or making certain gestures with their arm.
The two companies have continued updating the product and are gradually adding more features. There are many useful things that could be added into our jacket sleeves in the future – like a way to buy your coffee with a contactless payment or scan yourself into the office.
But Coyle adds that healthcare is probably “one of the most valuable areas” where smart clothing could be applied in the future. This could range from clothes that monitor health signs over a long period of time and detect any unusual changes in the body, to clothes that give extra ‘muscle power’ to help your posture or support people in physical rehabilitation with their exercises.
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“The best things would be garments that can monitor health but can also do something about it. Like wearing something that measures blood sugar for people with diabetes, but could also provide insulin when you need it,” she says.
But not all ideas for futuristic clothing are focused on connecting to your phone or an app. There’s also a lot of work going into smart materials and textiles – particularly those that can be easily washed, unlike the $350 Google jacket.
This includes creating fabrics that regulate temperature and could cool down or warm up the wearer if they’re too hot or cold. Sports company New Balance is working on a moisture-responsive outfit where the breathability of the material changes when the wearer gets too sweaty.
“You might go out in the cold and you’re freezing, but when you start running you get too hot,” Coyle explains. “So these garments could actually regulate your body temperature. The material would be smart – it would adapt without you having to push any buttons.”
Future designs
Alongside these, concepts are being tested that could use technology to personalise our clothes.
“I think over the next few years designers are going to start working more with technology to come up with creative things. I suppose at the moment it’s very focused on health and fitness and people haven’t really explored what else is possible,” Coyle says.
For example, in the future we could be seeing more clothes that change colour or light up with the push of a button or even a change in temperature.
“Adaptable materials and flexible displays are going to change the appearance of clothing. So you will be able to change the colours or the patterns of the garment you’re wearing,” Coyle adds.
More adaptable
“A lot of technology can look a bit gaudy, but with new materials there are threads that could change colour with heat so your clothes would subtly change. Or you could wear something to work and then you could change the look of your outfit if you’re going out in the evening just by pressing a button. It’s about clothes becoming more adaptable.”
In another step towards greater personalisation, Coyle is currently working with an Irish company to create a high-tech garment that aims to make buying new clothes a whole lot easier.
“We’re developing a smart garment that would automatically measure your size using sensors. This would connect to your phone and those measurements would be sent to a tailor to get something made, or it would recommend different brands, showing which style or size would suit you best.
“People tend to buy a lot of clothes and then return them, which creates a lot of waste in the fashion industry, so I think having a better fit would change how we order clothes online.”
So while we may not have a Back-To-The-Future-style self-drying jacket just yet, there are plenty of possibilities ahead for high-tech clothing, and it seems as though this is an area that is just starting to get stitched together.
“As designers get involved more and the materials improve, wearable technology is going to be integrated into our everyday lives in a better way,” Coyle adds.
“The technology is there and it’s improving. Now how we design products is critical in terms of how people use them and adopt them – the products that will be successful are the ones that look good and add value to people’s lives.”
The future is nearer than you think. Discover Volkswagen’s range of current and next-gen electric vehicles at volkswagen.ie/electric.
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Who cares the boom is back people now get on board the gravy train with biscuit wheels. So what if my house is still worth fork all an my wages are shit The boom is back
The government and the IDA need to support more regional development and investment. Investment and development centred in Dublin, Cork and Limerick is not going to create an equal recovery.
It is deeply sad to see a company that has provided work for a number generations close and we can only hope that something will soon emerge to provide employment in the area for those who are losing their jobs.
Dublin is not Ireland. Dublin is a separate economy. 40 years of Govt mismanagement created a monster Dublin. Result overheated economy/massive rents. Our Govt cannot plan. Only 2 cities in NL have just over 1/2 million people (r’dam and a’dam). But…they have maybe 20 cities around country with 400-500k. That’s planning.
short answer is yes. Holland is all Europe’s hub. nothing comes in or out of Europe without Holland being involved. If you have an iPhone/ipad it was delivered to you through Holland. even when you bought a dell computer from Dell in limerick prior to it closing it was made in Ireland shipped out of Ireland to a hub & then shipped back to athlete. Holland is one of the most successful countries in Europe thanks to the EU.
NL may not have european HQs of MS, Apple and the other giant US corporations, but with 16 m people in an area no bigger than size of Munster, sure it’s like one big spread-out booming city.
NL, given its geographical position, with its seafaring tradition and being a former top colonial power, has achieved
a level of population growth Ireland can only dream about!
With 500,000 of our finest helping to grow other economies around the world since 2007, little is about to change on that front.
Anyone remember that old oft expressed quip: if Holland had Ireland it would feed the world; and if Ireland had Holland all would drown!
Something must be done on the long-range planning front to grow the economy and population and keep the people employed here.
I’d say the continued migration of culchies to Dublin over many decades has resulted in the city being too large & populous for a small country to be able to support.
The Dutch are lucky that almost all of their (albeit small) country consists of flat habitable and arable land.
Ireland on the other hand, consists mainly of hills, mountains, and boglands, with some a smaller % of land suitable for agriculture and modest areas sutibable for larger-sclae habitation around the coastline – hence the reason we have a low population density and have been unable to grow out population like the rest of Europe in the past.
The government were falling over each other takin g credit for Apple and indeed yesterday now, even Joan he moan managed to take credit for Apple in leaders questions this morning, they’re all very quite now, they make me sick
Oh grow up. We live in an open market economy where private enterprise creates jobs, not the government, no business lasts forever, a business is only a vehicle for making profit after all, they don’t exist to provide employment, you may be amazed to learn.
Government “taking credit”, that’s entirely your own take on the matter, what exactly do the government have to do with it? Why not be honest about your convictions here BERTIE, would you prefer if there was no private enterprise at all and the government just provided us all with jobs for life? Seeing as you expect them to do everything else for you. /i think some places tried that in the past, not sure how it worked out, I’ll have to look that one up…
Apple would also take a long time to move, they are investing in infrastructure, and in people. In a company that needs brain power and business savvy, moving out of a western country to a lower cost location comes at a knowledge price…
So that the trolls come out in force to mock the unfortunate families who now face a Christmas without the security of an honest income. These decision was hardly made overnight ,surely the IDA /government had an idea this was on the cards. Hopefully a replacement development will be brought into the clare region.
At least AlanH -AFC understands how business works with well though out comments compared to most of the ignorant clowns on here…change the f’in tune..
I work in a big company, I know how these decisions get made. Without a huge financial incentive to stay, government cannot impact these decisions. They can only manage he fallout and continue to create opportunities for these people.
It will end up like Tipperary town if they don’t act now , we have nothing here since Atari, Coca Cola , Tambrand , Pall and Continental Enterprises left. Last week Super Value closed with the loss of 20 jobs now over 30 business closed on the Main Street alone.
“Fine Gael TD for Clarecastle Joe Carey said yesterday that “every effort” will be made to support the Roche workers.” – …and then he and his party cut their benefits and hit them all with new taxes and water charges. MERRY CHRISTMAS!
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