Advertisement

We need your help now

Support from readers like you keeps The Journal open.

You are visiting us because we have something you value. Independent, unbiased news that tells the truth. Advertising revenue goes some way to support our mission, but this year it has not been enough.

If you've seen value in our reporting, please contribute what you can, so we can continue to produce accurate and meaningful journalism. For everyone who needs it.

Ryan Tubridy performs Singin' in the Rain as part of The Late Late Toy Show 2020 with Children from Spotlight Stage School and the Miss Ali Stage School. Andres Poveda Photography

This year's Toy Show had the highest TV audience for any Toy Show on record

€6.5 million was raised for charity during the programme.

OVER 1.5 MILLION people watched the Late Late Toy Show last week – the highest TV audience for any Toy Show on record.

Some 1.5 million viewers watched the entire show on RTÉ One on Friday night, representing a 79% audience share. TV viewing of the show is now at 1.7 million, once viewing on Saturday and Sunday is taken into account.

This makes it one of the highest rating TV programmes, on a single channel, on record.

Some 2.4 million people tuned in for at least one minute of the programme (when RTÉ One+1 and the Saturday repeat are taken into account).

Online the show exceeded 500,000 streams (live and on-demand on the RTÉ Player) across the weekend, with 359,000 live streams.

A further audience of 176,000 watched the show’s repeat on Saturday on RTÉ One. The Late Late Toy Show Singalong had 450,000 viewers watching, and a 34% audience share on RTÉ One.

‘Exceeding all expectations’

Viewers in 138 countries watched the programme, during which €6.5 million was raised for charity. This year’s theme was The Wonderful World of Roald Dahl.

The stars of the show included Galway girl Saoirse Ruane, whose story inspired the establishment of The Late Late Toy Show Appeal, and Adam King from Cork, who shared his aspirations to work in ground control at Nasa.

The show also featured a surprise duet from Dermot Kennedy with Ballina’s Michael Moloney, and Noah Rafferty being gifted a guitar from U2′s Edge.

Speaking today, host Ryan Tubridy said: “The Irish people continue to astound with their ability to dig deep and support The Late Late Toy Show appeal, raising much-needed funds and truly exceeding all expectations with their generosity. I think it’s safe to say we are truly humbled by the reaction to the show.”

Readers like you are keeping these stories free for everyone...
A mix of advertising and supporting contributions helps keep paywalls away from valuable information like this article. Over 5,000 readers like you have already stepped up and support us with a monthly payment or a once-off donation.

Author
Órla Ryan
View 49 comments
Close
49 Comments
This is YOUR comments community. Stay civil, stay constructive, stay on topic. Please familiarise yourself with our comments policy here before taking part.
Leave a Comment
    Submit a report
    Please help us understand how this comment violates our community guidelines.
    Thank you for the feedback
    Your feedback has been sent to our team for review.

    Leave a commentcancel

     
    JournalTv
    News in 60 seconds