Advertisement

We need your help now

Support from readers like you keeps The Journal open.

You are visiting us because we have something you value. Independent, unbiased news that tells the truth. Advertising revenue goes some way to support our mission, but this year it has not been enough.

If you've seen value in our reporting, please contribute what you can, so we can continue to produce accurate and meaningful journalism. For everyone who needs it.

A Lego store in Moscow Alamy Stock Photo

Lego to cease Russian operations 'indefinitely' with 81 stores impacted

The company had already halted deliveries to Russia in March following the invasion of Ukraine.

THE WORLD’S LARGEST toymaker, Denmark’s Lego, has said it would stop all its Russian operations, ending the employment of its Moscow staff and a partnership with a company operating 81 stores in Russia.

A Lego spokeswoman said the company had decided to “indefinitely cease commercial operations in Russia given the continued extensive disruption in the operating environment”.

This included terminating the employment of most of the Moscow-based team and a partnership with Inventive Retail Group which “operated 81 stores on the brand’s behalf”, the spokeswoman added.

The company had already halted deliveries to Russia in March following the invasion of Ukraine.

“We confirm the termination of the contract with Lego,” a spokeswoman for Inventive Retail Group told AFP on Tuesday.

“Our company will continue to work as an expert in the category of construction and educational toys,” she added.

In early May, Russia placed Lego products on a list of goods that could be imported without the agreement of the intellectual property owner in order to bypass restrictions imposed over the conflict in Ukraine.

Among the list published by the industry and commerce ministry were Apple and Samsung smartphones, major car brands, game consoles and spare parts used in various industries.

Lego’s net profit rose 63 percent last year to 1.8 billion rubles (about $30 million at the current exchange rate), according to info in the Spark financial and legal database cited in the Russian business newspaper RBK.

© AFP 2022

Author
View 12 comments
Close
12 Comments
This is YOUR comments community. Stay civil, stay constructive, stay on topic. Please familiarise yourself with our comments policy here before taking part.
Leave a Comment
    Submit a report
    Please help us understand how this comment violates our community guidelines.
    Thank you for the feedback
    Your feedback has been sent to our team for review.

    Leave a commentcancel

     
    JournalTv
    News in 60 seconds