RTÉ HAS SAID it is “delighted” with the initial viewing figures for its new rolling news programme, Morning Edition.
The two-hour show, hosted by former Prime Time presenter Keelin Shanley and edited by former ‘News on Two’ anchor Anthony Murnane, debuted last week.
Audiences fluctuated throughout the first full week on air, peaking at 22,600 for the Wednesday morning show that acted as a prelude to the State funeral of Detective Garda Adrian Donohoe. The previous day’s show recorded a low of 14,400.
The average viewership across the first week stood at 18,600, corresponding to a 7.2 per cent of the total potential TV audience for the time slot.
RTÉ said the figures related only to RTÉ One and did not include those who watched the programme on the separate RTÉ News Now channel, on which it also airs.
It added that the numbers who watched a live stream of the programme added another 2,500 to 3,000 people to the audience number.
A spokeswoman for RTÉ said the previous week’s morning broadcasts attracted an average audience of 8,900 and an audience share of 3.9 per cent.
The 9am-11am time slot was previously occupied by the American talk show The Doctors and by a replay of the previous day’s ‘Today’ show. The previous standalone broadcast of Leaders’ Questions from the Dáil has remained, with Morning Edition ending early on those mornings.
“We’re delighted with the way it’s shaping up,” the spokeswoman said.
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