Support from readers like you keeps The Journal open.
You are visiting us because we have something you value. Independent, unbiased news that tells the truth. Advertising revenue goes some way to support our mission, but this year it has not been enough.
If you've seen value in our reporting, please contribute what you can, so we can continue to produce accurate and meaningful journalism. For everyone who needs it.
THOUSANDS OF PAGES of documents from the Newtown shooting investigation help fill out the picture of the gunman’s mother as a dedicated and loving, if bewildered, parent who acknowledged her son appeared to be spiralling downward but was not aware to what extent.
Nancy Lanza told a lifelong friend about two weeks before the massacre that her 20-year-old son, who lived with her, was becoming increasingly despondent.
Adam Lanza hadn’t left his room in three months and was communicating with her only via email. When Hurricane Sandy blew through Connecticut in late October and cut power to the Lanza home, the documents say, it “put Adam over the edge.” She couldn’t persuade him to stay at a hotel or in an RV.
Nancy Lanza
When Nancy Lanza asked her son whether he would feel bad if something happened to her, he replied no, she told her friend, who was not identified in the documents. Still, “Nancy never expressed any concern about fearing for her safety while alone with Adam,” the report said.
Adam Lanza posing for a group photo of the technology club which appeared in the Newtown High School yearbook. (AP Image)
About two weeks later, Adam fatally shot his mother in the head while she was in bed, gunned down 20 first-graders and six educators at Sandy Hook Elementary School in one of the worst mass shootings in the nation’s history and killed himself with a handgun as police closed in.
Evidence report describes as the “shooter’s clothing” at Sandy Hook Elementary School in Newtown. (AP Image)
Massacre
Connecticut police released the documents Friday from their investigation into the 14 December 2012 massacre, providing the most detailed and disturbing picture yet of Nancy Lanza’s relationship with her son; his fascination with violence; and school employees’ brave and clear-headed attempts to protect the children.
“In the midst of the darkness of that day, we also saw remarkable heroism and glimpses of grace,” wrote Reuben F. Bradford, commissioner of the state Department of Emergency Services and Public Protection, in a letter accompanying the files.
The documents supplemented a previously released summary based on the same findings, and their release marked the end of the more than yearlong investigation. Authorities have said a motive may never be known, and though the paperwork, photos and videos aren’t conclusive and many are heavily redacted to protect the names of children and withhold some of the more grisly details, they nevertheless overflow with painful and visceral details.
Child bodies
Among them: Responders found more than a dozen bodies, mostly children, packed “like sardines” in a bathroom. And the horrors inside the school were so terrible that when police sent in paramedics, they tried to select ones capable of handling what they were about to witness.
“This will be the worst day of your life,” police Sargent William Cario warned one.
Teachers heard janitor Rick Thorne try to get Lanza to leave the school. One teacher, who was hiding in a closet in the math lab, heard Thorne yell, “Put the gun down!” An aide said she heard gunfire and Thorne told her to close her door. Thorne survived.
One of the classrooms at Sandy Hook Elementary School. (AP Image)
Teacher Kaitlin Roig told police she heard “rapid-fire shooting” outside the school, near her classroom. She rushed her students into the classroom’s bathroom, pulled a rolling storage unit in front of the bathroom door as a barricade, and then closed and locked the door.
She heard a voice say, “Oh, please, no. Please, no.” Eventually, police officers slid their badges under the bathroom door. Roig refused to come out and told them that if they were truly police, they should be able to get the key to the door — which they did.
Gunned down
Police Lieutenant. Christopher Vanghele said he and another officer found what appeared to be about 15 bodies, mostly children, packed in a bathroom. So many people had tried to cram inside the bathroom that the door couldn’t be closed, and Lanza gunned them all down, Vanghele surmised.
Vanghele also recalled another officer carrying a little girl in his arms and running for the exit. Vanghele ran with him through the parking lot as the officer repeated, “Come on, sweetie; come on, sweetie.” The girl didn’t survive.
Investigators were gentle in their questioning of children, interviewing youngsters only if they or their parents requested it. Some of the parents thought that talking openly about the shooting and getting accurate information out would help their children heal.
Advertisement
After the interviews, the children were given a copy of the children’s book “A Terrible Thing Happened” to help them cope.
Bradford, the emergency commissioner, wrote that much of the report was disturbing but that it also showed teachers trying to protect the children, law enforcement officials putting themselves in harm’s way, and dispatchers working calmly and efficiently.
Lanza remained silent as he aimed and fired in one of the classrooms, according to an officer who interviewed the mother of a surviving student. The woman said her son, who ran from the classroom, recalled the shooter kicking in the door and then firing.
Problems
A friend told police that Nancy Lanza reported her son had bumped his head “really bad” a few days before the shootings, drawing blood, according to the documents. And an ex-boyfriend told police Nancy Lanza had cancelled a trip to London the week of the shooting because of “a couple last-minute problems on the home front”.
A day before the killings, Nancy Lanza had lunch with an acquaintance in New Hampshire who told police she described the trip there as an experiment to allow her son to stay home alone for a few days at their home in Connecticut. She had no intention of remarrying because she accepted the obligations of caring for her son, the acquaintance told investigators.
Adam Lanza was diagnosed in 2006 with “profound Autism Spectrum Disorder, with rigidity, isolation, and a lack of comprehension of ordinary social interaction and communications,” while also displaying symptoms of obsessive-compulsive disorder, according to Dr. Robert A. King, a professor at the Yale School of Medicine Child Study Center.
What the evidence report describes as ammunition supplies and two loaded 12ga shotgun magazines taped together from top drawer of filing cabinet of the computer room in the house where Adam Lanza lived with his mother. (AP Image)
Social isolation
“My concern was that the shooter’s social isolation and withdrawal was increasing,” King is quoted as telling the investigators.
But he also told investigators that he observed nothing in Lanza’s behavior that predicted he would become a mass killer. Contacted by The Associated Press, King did not comment.
Kathleen A. Koenig, an advanced practice registered nurse at the Yale Child Study Center, told investigators that Nancy Lanza said her son had several ritualistic behaviors, including frequently washing his hands and changing his socks 20 times a day, to the point his mother did three loads of laundry a day.
The nurse, who met with Lanza in 2006 and 2007, said Lanza’s mother declined to give him prescribed antidepressant and antianxiety medication after she reported he had trouble raising his arm, something she attributed to the drug. Koenig unsuccessfully tried to convince Nancy Lanza that the medicine was not responsible, and the mother failed to schedule a follow-up visit after her son missed an appointment, police said.
Peter Lanza, who was estranged from his son, told police that his son had Asperger’s syndrome — a type of autism that is not associated with violence.
A birthday card to Adam Lanza from his father, found at the home where Adam Lanza lived with his mother. (AP Image)
Included in the documents were photos of the home Lanza shared with his mother. They show rounds of ammunition, gun magazines, shot-up paper targets, gun cases, earplugs and a gun safe with a rifle in it.
Shootings targets found in a storage box in Adam’s basement. (AP Image)
A former teacher of Lanza’s was quoted as telling investigators that he exhibited antisocial behavior, rarely interacted with other students and obsessed in writings “about battles, destruction and war.”
“In all my years of experience, I have known (redacted) grade boys to talk about things like this, but Adam’s level of violence was disturbing,” the teacher told investigators. The teacher added: “Adam’s creative writing was so graphic that it could not be shared.”
Nancy Lanza couldn’t put up a Christmas tree because her son disliked the holiday, according to the lifelong friend who spoke to her two weeks before her death.
Guns
In a subsequent interview, the friend described Nancy Lanza as a gun advocate who said she kept a handgun in her bedroom nightstand because it made her feel safe. The friend also reiterated that Nancy Lanza hadn’t mentioned ever feeling threatened by her son.
Prosecutors previously issued a summary of the investigation last month that portrayed Lanza as obsessed with mass murders. The documents released Friday also indicated Lanza was interested in mass killings, played violent video games and had books that dealt with death.
But the report concluded Lanza’s motives for the Newtown massacre might never be known. It has been well documented that Nancy Lanza owned firearms and that she and her son would visit shooting ranges.
Lanza “was undoubtedly afflicted with mental health problems; yet despite a fascination with mass shootings and firearms, he displayed no aggressive or threatening tendencies,” it said.
Readers like you are keeping these stories free for everyone...
A mix of advertising and supporting contributions helps keep paywalls away from valuable information like this article.
Over 5,000 readers like you have already stepped up and support us with a monthly payment or a once-off donation.
@josephsample: i dunno about that, I clearly remember Obama giving a speech about it in Dallas after the shootings. He told the black community ‘we can do better’ and also showing great temperance telling the police departments ‘we can also do better’. Great speech. Great leader. Leadership we just don’t have now. #TangerineTwit
@Maurice O Neill: you are correct Maurice it’s a lot of ole rubbish. Racial tensions have been going on since the Emancipation Act. In its Modern context since the 1950s through the Civil rights movement but it’s always less tense when there is a Demorcrat President….. why is that ?
@Louis Jacob: Enlighten yourself get an education.
Remember Birmingham Alabama 1963 ?
Newark riots 1968 ? LA riots 70s 80s and 90s ? Just s few off the top of my hat.
Redneck Yanks will never change they are as dumb as Eton educated Torys.
@Paul O’Sullivan: I was just gonna say Democrats are better leaders ( Unions, Healthcare, Social security, Women’s issues ) and Republicans just don’t give a crap about people ??
@Paul O’Sullivan: Why do some people always start their comments by speculating about what someone knows when they don’t know anything about them? It means your very first statement is uninformed. I think you were mentioning irony earlier.
No. I was asking you why it is that dem leaders see less interracial violence? And I do think this might be good.
@Paul O’Sullivan: I’m in the U.S so I’ve still got hours before my bedtime, but nice try insinuating I don’t work just so you can run away from an argument ! Much the same as the Tangerine Twit cuts off the questions when the going gets tough. Something blowhards have in common I guess
@Seán Ó Briain: about 90% of media is heavily left wing, that’s how people see news which is edited to charge emotions, and it’s in the media interests to stoke the fire and make it all as dramatic as possible for consumers, to keep clicking those links. That’s whose making money out of it all.
The fact that last time someone tried a PEACEFUL kneel down protest for “black lives matter” Trump called the African American NFL player a son of a bitch.
How about the fact that Trump at a rally told cops not to be too nice and not worry about banging suspects’ heads against patrol car doors.
Or how about the fact that Trump refers to certain countries as ‘$*****le’ countries and asked ‘why can’t we get more immigrants from nice countries like Denmark?’
Or the fact he claimed the last President who happened to be black was born in Africa.
If it was facts I was after Sean, it wouldn’t be the comments section of the journal.
This is for pure entertainment. And it never ever disappoints.
Thanks Sean and all.
@Wayne Connor: obama gave a lot of politically correct speeches but police brutality increased under him. Mass shootings increased. Overseas wars increased. Maybe you should look at what the USA is actually doing instead of what their slick handsome media savvy mouthpiece says?
@JackSimpson: not getting involved in your argument other than to say I turned on the tv this morning to see footage of peaceful protestors being tear gassed outside the White House. Obviously done on the orders of a president who berated CNN a few days ago for impinging on his freedom of speech. What a sad racist country.
@Diaspora’d: lol such nonsense. Did you get these facts from the journal? Did the journal also tell you that he donated his salary to improve the hisbanic and black community? Or how he tried to release a US black rapper from Sweden? It must be very dark in that tinted glasshouse of yours
@Alan Currie: just listening to Newstalk and Pat Kenny played footage from CNN and Don lemon lol the Irish are doomed with this fake news been used as sources lol at least the a few of us that know the truth
@Mick Murphy: You’re not wrong. I’d the chance to return to the US in 2016 and chose to stay in Ireland instead.
I return regularly and every time I go I realise how glad I am that I didn’t move back to the US. I have no interest in living in a country that treats it’s citizens badly unless they have money.
@Dylan: You’ve obliviously never travelled around the world. Ireland is one of the best countries in the world to live. No hurricanes, tornadoes, monsoons, volcanoes, dangerous spiders, snakes… ect The weather never gets too cold or too hot, our water is clean. We have some of the best food in the world. You can travel freely all over with no one bothering you. You can build your own house in the country side. The taxes are high, yes but for quality of life we are way up there.
And we don’t have 40m unemployed with a nut job at the top advocating taking bleach to treat a virus that’s killing thousands of his citizens. Meanwhile riots on the streets.
@JackSimpson: the ones he ordered his military to move where they peacefully protesting ? You did hear trump say he stands with the protesters then shoved them out of the way.
@Uncle Montys oaf: sending the national Gaurd is one thing but sending the military to attack Americans it will be interesting if the Generals will obey his orders?
@Paul O’Sullivan: change the narrative much? They would be deployed to control people behaving like criminals burning down buildings, those looting businesses many of which are owned by blacks, often damaging black areas affecting totally innocent people so it’s destroying their very own communities, but sure you just call them “Americans” because orange man bad. Antifa also have been heavily involved in this, so you even got middle class white kids jumping on the riot bandwagon, destroying many black businesses yet claiming to be social justice warriors, it’s so messed up, so how do you suggest making them all stop?
@Alan Currie: Cannot wait for the heavy armed militias around the U.S to come in and fight with their fellow citizens against their governments tyranny against their own citizens..oh wait, they’re more interested in fighting for the cause of getting their hair & nails done..
@Paul O’Sullivan: he can’t send in the military the Posse Comitatus Act prohibits the use of active duty personnel to execute the laws, its tough talking nonsense again from him
@Alan Currie: He’s talking nonsense. He doesn’t have the power to send the military into any state unless he is requested to do so by the state government. He is just electioneering and his stunt yesterday, forcibly pushing back peaceful protesters with rubber bullets and teargas so that he could have a photo-op in front of a church, will backfire big time on him. His handling of the whole situation has been abysmal and the language and rhetoric he has been using has only served to inflame tensions. Proper engagement with the communities who are being affected by the systemic racism in the country is the only way to bring an end to these protests. Organisations like black lives matter and the organisers of the protests are trying to police and control their protests better and stop the infiltration by Antifa and other groups but, as you can see, this is very difficult. Honest and meaningful engagement will calm a lot of the protests very quickly.
@JackSimpson: he just used the military to move peacefully protesters to get a photo opp. He can’t send the military into the states he can in DC but not the states
@JackSimpson: I’m with you, this forum is a joke. There’s barely a mention about the actual death of George Floyd anymore, it’s turned into the usual Trump bashing orgy that’s been going on for years now.
@Wayne Connor: Pretty sure bmul, Wayne and Louis are the same person. Another symptom of Trump Derangement Syndrome is a need to communicate to oneself on social media /online forums via different accounts as no one else will due to bizarre personality and views. Goodnight Wayne aka Bmul, Louis.
@JackSimpson: you come out with that crap a lot people disagree with you they must all.ve the same person . Bit like your hero and his 3 million fake votes
@Louis Jacob: Nope, this started because of the death of George Floyd. It was the likes of you that made it about Trump. This is the usual opportunism from the likes of Antifa trying to sway the election, as proven by a lot of the presumptuous comments on here saying Trump is out after this term. The longer this will go on the more George Floyd will be forgotten about. The man has only been dead a week and already you’re saying it’s not just about him.
@Eric Gaffney: This is a tipping point. Don’t insult people’s intelligence with that watery Trump line about not respecting the victim. SAD.. Everybody knows his name.
@Eric Gaffney: Yeah. We’ll forget his name like everybody forgot Trayvon Martin’s name. That’s probably spelled wrong but I remember them. Or Rodney King. I would list them but I’m sick typing.
@Louis Jacob: or Ahmed Aubrey who was murdered in cold blood in Georgia a few weeks ago or Breonna Taylor who was a First Responder/paramedic who was shot and killed as a result of a botched house raid by police.
@Louis Jacob: The point is this has been turned in to the usual Trump crap. There’s people on here advocating the violence and looting that has been ongoing and basically blamed it all on Trump. And as you’ve proved yourself, America has been like this a long time.
@Rossa Crowe: You do know that you’ll always be one of the people who tried to justify Trump’s behaviour. It’s you guys who have the derangement syndrome.
@Louis Jacob: If you owned one of the businesses getting burnt down you may have a different attitude. Clearly its too much for the police to handle and they don’t have the respect of the people at the minute so what alternative does Trump have?
@Maurice O Neill: Ah Maurice Still suffering from TAS. What did you think of Orange Jabba try to hold his bible at various heights for no reason whatsoever. Oh and the tear gassing of the peaceful protest to clear his way
@Rossa Crowe: funnily enough the man that owns Target in the area stands with the protestors having come out in the news saying as much.
Also – how do you know what the business owners think? Are you their rep now?
@Dermot Foley: What about the hundreds of minority owned small businesses that have literally been destroyed in a protest that was supposed to be in the name of rights for minorities?
@Louis Jacob: So you’re saying that someone who owns a small restaurant, for example, and has just gone through a 2 month lockdown and maybe barely survived it from a business perspective should stand with the rioters as they break their windows and destroy their premises? There’s a great irony in you calling my comment the dumbest of the day…
@josephsample: No. Dont put words in my mouth. I’m just saying a business person is a business person. Why should they act any differently to racism because of the colour of their skin.?
@Louis Jacob: I was responding specifically to someone who said that a guy who owns Target in the area stood with the protestors. And also just pointing out the general stupidity in protesting/rioting for racial justice and potentially putting many minorities out of business when they do it…
@josephsample: Because you both left and right extremists stoking the fires. The Antifa want to bring down the government by anarchy and the right wing nutjobs want to start a civil war and foment white America
Trump looks around the world and sees President Xi of China, President Putin of Russia,his buddy Little fat Kim in North Korea, the Saudi Riyals, and that they all have “Absolute Power”, their word is Law. And he thinks “I want some of that”.
So he he says to his “Yes Men” I want Absolute Power too. So what we are now witnessing is an attempt at a power grab.
Mad Man… ‘This may be perceived as toxic…” Yes, I know, probably will… He is full to the brim with malice. This is a seminal moment, I think. If the good people don’t speak out NOW the US is on the brink of utter chaos. Call him out for the thing he is. Toxic waste. It’s now or never.
A few weeks ago Trump compared himself to President Lincoln. If my history is correct Lincoln sent Americans to fight Americans. Maybe a Trump is telling the truth for a change!
@Mick.: No, worse. HK riots been going on for a year and their police didn’t shoot anyone to death and there’s no military on the street. One week in the protests in America, two protesters were shot dead (in Oakland and Louisville) and numerous hurt. Trump constantly tweeting and refusing to communicate are just adding fuel to the anger of the people.
Is there not a rule that conventional military forces cannot be used domestically only National Guard, State, Federal or local forces.
America on verge of complete anarchy. Russia and China must be delighted it’s all working out for them in a big way.
Hoa come this insurrection act wasn’t used against the armed gangs who recently entered state parliaments around the country? How come a white guy that showed up at the Boston protest, openly and heavily armed, in breach of the law, was simply sent home by police and not arrested? What would have happened had he shown up in full military attire and armed, if he was black?
I’ll tip my hat to the new constitution
Take a bow for the new revolution
Smile and grin at the change all around
Pick up my guitar and play
Just like yesterday
And I’ll get on my knees and pray
We don’t get fooled again
Don’t get fooled again
I mean he’s a clown and was one of the reasons for this issue.
But this move is absolutely correct, right? What’s he meant to do, sit back and let them tear the country down?
By the looks of it and looking at all the people committing senseless violence and looting shops, even a new Civil Rights Act and the Death Penalty on those officers wouldn’t stop anything in the streets. There’s a large amount that are protesting peacefully, another large amount just happy to be part of chaos.
@Correct Opinion: so basically replicating thatcher sending in troops to Northern Ireland? How well did that go? (Americans are also armed to the teeth.. will be interesting)
He also did not once mention doing anything to reform the police or enact any social change in his speech… so clearly not interested in taking on board why people are rioting.
@trebloc01: it would be something you would expect if you didn’t know anything about those countries, didn’t know anyone from those countries and had never been to those countries. They both also had coordinated successful revolutions and overthrew regimes similar to the US.
Go and actually look at the press conference trump is doing the right thing .. he is giving the democrat governers a chance to call the national guard in he is not threatning anyone and if they dont he will deploy the army its simple really what do you expect ? Funny how trump called the looters thugs and it was an outrage but when obama called the looters thugs back in baltimore 2015 it was fine .. i think the media has blood on its hands the way they report things and fire people up to hate … now please dont remove this comment again journal
In the usa white people killed by cops 55% black people 27% hispanic 19% add up last 4 years on statistica.com or look at fbi stats… but wait sean there is more white in america .. yes very true so then look at crime commited black people by far commite the most crime.. sure even the big freindly giant george was done for armed robbery holding up a mother with a gun .. if he wasnt commiting a crime last week the cops would not have been called in the firstcplace it was awful what happend after that rip… look at black on black crime or even black on white crime they kill more white people in the usa than the other way around. Think the black community need to look at themselves more and not blame white people for everything wrong in there life lets start at home how many black people in the states grow up without a father figure ? Look that one up the results are tragic
@sean bergin: correct and the reason there’s no fathers is because these states are run by democrats and in order to get the black vote they give handouts and a single mother will get more money so no father needed it’s so sicking what theses Dems are capable of EVIL
A crooked narcissist who wants everyone to worship him, shamelessly using the crutch of religion to bolster his corrupt, failing administration. The USA is sick with both Covid-19 and the poison that is Trumpism.
The bishop of the diocese is totally outraged.
You can see him trying to remember which way they told him to hold the bible.
Its a staged TV moment to distract from the mess he’s making of everything. And he (they) even made a balls of that. Pathetic.
Top man Trump. No place for rioting and looting in any civilized society. If these were peaceful protests there wouldnt be an issue. The police man who was kneeling on Floyds neck has been charged with murder and by all accounts there are more charges coming for the other police involved. White police kill more white people in the US than black people. Gun ownership is at the heart of the problem. Police wouldnt be so heavy handed if there were less guns in civilian hands.
A simple solution to sort all this out, put the accused cop and his partner in crime on a plane to the middle of Africa and leave them there with nothing, see how far they go
UK and France working on deal for 'lasting peace' in Ukraine - Starmer
Updated
1 hr ago
7.0k
Dungannon
Second man arrested in Tyrone by police investigating murder of elderly man at apartment
2 hrs ago
1.6k
South Dublin
Council threatens homeowner with €5,000 fine (or jail) over insulation added to house in 2018
16 hrs ago
95.3k
Your Cookies. Your Choice.
Cookies help provide our news service while also enabling the advertising needed to fund this work.
We categorise cookies as Necessary, Performance (used to analyse the site performance) and Targeting (used to target advertising which helps us keep this service free).
We and our 153 partners store and access personal data, like browsing data or unique identifiers, on your device. Selecting Accept All enables tracking technologies to support the purposes shown under we and our partners process data to provide. If trackers are disabled, some content and ads you see may not be as relevant to you. You can resurface this menu to change your choices or withdraw consent at any time by clicking the Cookie Preferences link on the bottom of the webpage .Your choices will have effect within our Website. For more details, refer to our Privacy Policy.
We and our vendors process data for the following purposes:
Use precise geolocation data. Actively scan device characteristics for identification. Store and/or access information on a device. Personalised advertising and content, advertising and content measurement, audience research and services development.
Cookies Preference Centre
We process your data to deliver content or advertisements and measure the delivery of such content or advertisements to extract insights about our website. We share this information with our partners on the basis of consent. You may exercise your right to consent, based on a specific purpose below or at a partner level in the link under each purpose. Some vendors may process your data based on their legitimate interests, which does not require your consent. You cannot object to tracking technologies placed to ensure security, prevent fraud, fix errors, or deliver and present advertising and content, and precise geolocation data and active scanning of device characteristics for identification may be used to support this purpose. This exception does not apply to targeted advertising. These choices will be signaled to our vendors participating in the Transparency and Consent Framework.
Manage Consent Preferences
Necessary Cookies
Always Active
These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work.
Targeting Cookies
These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.
Functional Cookies
These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then these services may not function properly.
Performance Cookies
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not be able to monitor our performance.
Store and/or access information on a device 105 partners can use this purpose
Cookies, device or similar online identifiers (e.g. login-based identifiers, randomly assigned identifiers, network based identifiers) together with other information (e.g. browser type and information, language, screen size, supported technologies etc.) can be stored or read on your device to recognise it each time it connects to an app or to a website, for one or several of the purposes presented here.
Personalised advertising and content, advertising and content measurement, audience research and services development 137 partners can use this purpose
Use limited data to select advertising 106 partners can use this purpose
Advertising presented to you on this service can be based on limited data, such as the website or app you are using, your non-precise location, your device type or which content you are (or have been) interacting with (for example, to limit the number of times an ad is presented to you).
Create profiles for personalised advertising 79 partners can use this purpose
Information about your activity on this service (such as forms you submit, content you look at) can be stored and combined with other information about you (for example, information from your previous activity on this service and other websites or apps) or similar users. This is then used to build or improve a profile about you (that might include possible interests and personal aspects). Your profile can be used (also later) to present advertising that appears more relevant based on your possible interests by this and other entities.
Use profiles to select personalised advertising 78 partners can use this purpose
Advertising presented to you on this service can be based on your advertising profiles, which can reflect your activity on this service or other websites or apps (like the forms you submit, content you look at), possible interests and personal aspects.
Create profiles to personalise content 38 partners can use this purpose
Information about your activity on this service (for instance, forms you submit, non-advertising content you look at) can be stored and combined with other information about you (such as your previous activity on this service or other websites or apps) or similar users. This is then used to build or improve a profile about you (which might for example include possible interests and personal aspects). Your profile can be used (also later) to present content that appears more relevant based on your possible interests, such as by adapting the order in which content is shown to you, so that it is even easier for you to find content that matches your interests.
Use profiles to select personalised content 34 partners can use this purpose
Content presented to you on this service can be based on your content personalisation profiles, which can reflect your activity on this or other services (for instance, the forms you submit, content you look at), possible interests and personal aspects. This can for example be used to adapt the order in which content is shown to you, so that it is even easier for you to find (non-advertising) content that matches your interests.
Measure advertising performance 127 partners can use this purpose
Information regarding which advertising is presented to you and how you interact with it can be used to determine how well an advert has worked for you or other users and whether the goals of the advertising were reached. For instance, whether you saw an ad, whether you clicked on it, whether it led you to buy a product or visit a website, etc. This is very helpful to understand the relevance of advertising campaigns.
Measure content performance 60 partners can use this purpose
Information regarding which content is presented to you and how you interact with it can be used to determine whether the (non-advertising) content e.g. reached its intended audience and matched your interests. For instance, whether you read an article, watch a video, listen to a podcast or look at a product description, how long you spent on this service and the web pages you visit etc. This is very helpful to understand the relevance of (non-advertising) content that is shown to you.
Understand audiences through statistics or combinations of data from different sources 75 partners can use this purpose
Reports can be generated based on the combination of data sets (like user profiles, statistics, market research, analytics data) regarding your interactions and those of other users with advertising or (non-advertising) content to identify common characteristics (for instance, to determine which target audiences are more receptive to an ad campaign or to certain contents).
Develop and improve services 82 partners can use this purpose
Information about your activity on this service, such as your interaction with ads or content, can be very helpful to improve products and services and to build new products and services based on user interactions, the type of audience, etc. This specific purpose does not include the development or improvement of user profiles and identifiers.
Use limited data to select content 39 partners can use this purpose
Content presented to you on this service can be based on limited data, such as the website or app you are using, your non-precise location, your device type, or which content you are (or have been) interacting with (for example, to limit the number of times a video or an article is presented to you).
Use precise geolocation data 43 partners can use this special feature
With your acceptance, your precise location (within a radius of less than 500 metres) may be used in support of the purposes explained in this notice.
Actively scan device characteristics for identification 25 partners can use this special feature
With your acceptance, certain characteristics specific to your device might be requested and used to distinguish it from other devices (such as the installed fonts or plugins, the resolution of your screen) in support of the purposes explained in this notice.
Ensure security, prevent and detect fraud, and fix errors 87 partners can use this special purpose
Always Active
Your data can be used to monitor for and prevent unusual and possibly fraudulent activity (for example, regarding advertising, ad clicks by bots), and ensure systems and processes work properly and securely. It can also be used to correct any problems you, the publisher or the advertiser may encounter in the delivery of content and ads and in your interaction with them.
Deliver and present advertising and content 97 partners can use this special purpose
Always Active
Certain information (like an IP address or device capabilities) is used to ensure the technical compatibility of the content or advertising, and to facilitate the transmission of the content or ad to your device.
Match and combine data from other data sources 69 partners can use this feature
Always Active
Information about your activity on this service may be matched and combined with other information relating to you and originating from various sources (for instance your activity on a separate online service, your use of a loyalty card in-store, or your answers to a survey), in support of the purposes explained in this notice.
Link different devices 51 partners can use this feature
Always Active
In support of the purposes explained in this notice, your device might be considered as likely linked to other devices that belong to you or your household (for instance because you are logged in to the same service on both your phone and your computer, or because you may use the same Internet connection on both devices).
Identify devices based on information transmitted automatically 85 partners can use this feature
Always Active
Your device might be distinguished from other devices based on information it automatically sends when accessing the Internet (for instance, the IP address of your Internet connection or the type of browser you are using) in support of the purposes exposed in this notice.
Save and communicate privacy choices 65 partners can use this special purpose
Always Active
The choices you make regarding the purposes and entities listed in this notice are saved and made available to those entities in the form of digital signals (such as a string of characters). This is necessary in order to enable both this service and those entities to respect such choices.
have your say