TOURISM IRELAND TODAY announced the line-up for St Patrick’s Day green sites across the globe with Sleeping Beauty’s Castle at Disneyland Paris, the Holmenkollen ski jump at Oslo and Trump Tower joining the sites which are going green this year.
Other new sites include the UNESCO World Heritage Site of Petra in Jordan, Canada’s Whistler ski resort, the Taj Mahal Palace hotel in India and the Rhine Falls in Europe, which is one of the highest in Europe.
The new sites will join some ‘old favourites’ which have gone green in previous years like the Pyramids in Egypt, the ‘Welcome’ sign in Las Vegas, the Sydney Opera House, Niagara Falls and the Leaning Tower of Pisa.
“St Patrick’s Day is a unique and unrivalled annual opportunity to promote Ireland worldwide, particularly in terms of tourism, but also to encourage people to study and invest in Ireland, and to showcase Irish companies, products, services, food and drink,” commented Tánaiste and Minister for Foreign Affairs, Eamon Gilmore today.
Minister for Tourism Leo Varadkar said: “This is a great way to get the world talking about Ireland on St Patrick’s Day. It’s a simple idea with minimal costs, but it’s also an incredibly effective marketing strategy. It gets Ireland on to front pages around the world, at a time of year when people are planning their summer breaks.”
This is the fifth year of the Global Greening Initiative and a number of Irish sites will also take on a green hue this year.
Here’s a full list of the sites going green this year, with an asterisk beside the new ones:
Britain
(Image: Carl Court/PA)
United States
(Image: Seth Wenig/AP/PA)
Canada
Austria
Benelux
Czech Republic
France
Germany
(Image: Matthias Schrader/AP/PA)
Italy
Monaco
Netherlands
Norway
Spain
Switzerland
Australia and New Zealand
Emerging markets
(Image: Tourism Ireland)
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