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TESCO REMAINS IRELAND’S top supermarket chain, but sales are down by 3.7%.
According to the latest figures from Kantar Worldpanel, Tesco is holding on to the top spot, for now, with 25% of the market share.
The last report for the 12 weeks to 1 February showed their market share stood at 25.2%. This has now fallen by 0.2%. Tesco was the only chain in which sales dropped.
Hot on its heels is Supervalu, just 0.1 percentage point behind Tesco. SuperValu has attracted an extra 50,000 customers this year, which means that three quarters of all Irish households shopped in SuperValu in the latest period.
However, their share did fall in comparison to the same period last year, in which it held 25.3% of market share.
Other retailers have increased their share hold, with Dunnes’ experiencing growth in sales of 6.5%.
David Berry, director at Kantar Worldpanel said Dunnes’ has increased by just over one percentage point to 23.4%.
Dunnes has successfully encouraged its customers to buy more, growing the number of trips where €100 or more is spent by an astonishing 25%.One point to note is that this time last year Dunnes was struggling, with sales falling by almost 5%, so while performance is positive this year the benchmark for comparison is relatively low.
Both Aldi and Lidl have shown impressive performances, with 10.7% growth.
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Only a matter of time before lidl and aldi are top dogs…good products at low low prices
Wonder why they aren’t taking a higher percentage. We do about 90% of our grocery shopping with them. Rarely cross the door of Tesco.
Maybe people do their grocery shopping where they can buy their cigarettes and lotto tickets.
Annoyingly, my cat won’t eat Aldi cat food. I have to buy Whiskers for him or he gives out to me.
Same with my dog will not eat the aldi or lidi dog caned food only madra or Winalot. Its like she knows. But she will eat the dried food from aldi and lidi.
He’d eat it if he had no choice
If Tesco stopped overcharging people they would be better off. Robbers
I’d say the same for SupanonValue
There was no real price competition until Aldi and Lidl arrived.
Why are Aldi and Lidl always put into the same category? They are two different shops with different product brands on offer and different owners! Fair enough the names sound similar and their both German, but other than that they are as different as Tesco and Dunnes!
Jeez some serious negativity towards SuperValu on here. They do a lot more for the community then the rest put together. Not all supervalus use jobsbridge, not all supervalus just employ non nationals. I know I work in one and its a great group to work for and by the looks of it treat their staff far better then dunnes and co.
I wouldn’t say negative it’s the truth. They’re more expensive, sell better quality meat and use Scambridge.
Not all use jobsbridge there’s plenty of other retailers and company’s using it. Yeah we have quality meat and I hope the majority of Supervalus take pride in their fresh food departments like our stores do.
I know I never said they did. The company signed up to the jobridge scheme. My local SuperValu take pride in their store. Nice friendly staff too.
The negativity is towards their prices, staff are excellent though
I prefer Supervalu and it’s Irish which is a bonus.
Supervalu meat is good but overall it is more expensive than Dunnes and Tesco.
SuperValue is NOT a Irish business most of its shareholders are not residents in Ireland. Dunnes is the only wholly Irish chain
Meat is better quality. I dont mind paying more for certain things
I had some steaks from Supervalu recently and they were awful, not half as good as Lidl or Aldi Signature ones
But dunnes treats their employees like crap, I’m a previous employee and my mother still works for them. So I’d rather support a shop that at least treats their staff with an ounce of respect.
Remember Supervalus are independently owned, most SuperValu’s are owned by somebody in the town, not all money goes into one big “Supervalu” account, it goes to feed the family of the local owner and put into the locality, tidy towns, gaa, charities etc, Supervalu don’t pay for that, the owner of the independent store pays. That’s where your money goes, when u shop in tesco or aldi or lidl, ur money is put into an account over in England or Germany and spent over there
Always amused by mentions of “Super Value” being Irish as a reason to shop with them. Do they employ more or less Irish people than Tesco? (Answer: less) Do they buy more or less Irish products than Tesco (Answer: less) Do they treat suppliers better or worse than Tesco? …..
The only difference is that the guy who owns your local “Super Value,” by charging you “Super” prices, gets “Super” rich on the back of you.
Defo agree with Niall k , can’t understand how tesco are still leading though . Lidl and aldi have small margin on food I think it’s around 20% while tesco probally have profit margin of around 40% , used to shop in tesco for 60€ not a bad shop but for 50€ in lidl I can hardly carry the shoping no drink a lot of fruit and veg , when I see the add on telly shop in Supervalu save 80 € I just crack up laughing
Ha i laugh at Supavalu signs advertising “look same as Lidl” whipee
I avoid Tesco whenever possible. All the tv jingles and talk of ‘every little helps’ doesn’t make me feel any better when I see the big bill for a small shopping bag. Aldi and Lidl all the way.
There is only one problem with Aldi and Lidl their products never change and as a family we like to cook different types of food and some sauces you can’t get off the Germans so I go to Tesco
I agree, I get bored with the same products from Lidl and Aldi. I shop at Dunnes mostly. I pop into Aldi for fruit/veg and bog roll.
There are about a dozen basic herbs and spices, that if you have them available, plus a few basic ingredients, you can make several different sauces from Italian to Mexican to Indian to Chinese. Much healthier than the stuff in jars and much cheaper, might take slightly longer to prepare a dish but not much.
The cajun/chilli/fajita powdered spice packets are a great addition to lots of dishes, no need for sauces but throw in a blended tin of chopped tomatoes if needed.
Ken, if your cooking you should make your own sauces,you’ll find all the ingredients in Aldi or Lidl .using jar of sauces isn’t really cooking
If you don’t shop at marks you’re basically a peasant.
Dealz are number 1
Buy Irish. Buy local. Tesco offer employment. Fair enough. But they have a name for us. Treasure Ireland. They say products are Irish when they’re not. Their meat is rank. Their prices are absurd. Buy Irish. Buy local.
Please sign this and don’t cross the picket line on the 2nd of April. These very hard working people are just looking to be treated fairly by their employer.
http://dunnesworkers.com/petition/
“Aldi every lidl helps”
NOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOO what are we going to do
dunnes is by far the best.
have your say