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Gareth Fuller/PA Wires

Here is where the people of Ireland do 'The Big Shop'

Tesco is still coming out on top.

NEW FIGURES HAVE been released that show where Irish consumers are most likely to do their main weekly shop.

It has been shown that Tesco comes out on top – with a third (33%) of all consumers choosing to shop there.

This is some good news for the retailer which has in the past year seen its sales decrease in the Irish market and faced the continued growth of discount retailers Aldi and Lidl.

These numbers come from research carried out by Checkout Magazine and Ignite Research.

It was found that 23% of shoppers do their main shop at Aldi, 16% at Lidl, 15% at Dunnes Stores, and 11% at SuperValu.

Demographics

Tesco was found to be the most popular choice among female shoppers – with 34% shopping there compared to 31% of males.

The most pronounced gender gap for shop choice came from shoppers at Dunnes Stores – 19% of who were male and 11% of who were female.

Of those surveyed that said they shopped at either Lidl or Aldi, value for money was frequently cited as a reason  for shopping where they did. 86% of Aldi shoppers and 81% of Lidl shoppers said that they believed their supermarket was the cheapest.

In the past 12 months, Aldi and Lidl have seen the biggest rise in the number of consumes switching to their stores.

Why do people shop where they do?

Speaking about the results, editor of Checkout magazine Stephen Wynne-Jones, said:

This year’s Where We Shop report indicates that when it comes to our shopping habits, Irish consumers really are creatures of habit.

He went on to say that while value for money was a factor for a lot of households, many people place a high value on location, friendly staff and quality produce.

Read: Irish people absolutely LOVE Dunnes vouchers

Also: The 9 essential elements of an Irish salad

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44 Comments
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    Mute Kevin Higgins
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    Jul 12th 2015, 7:57 AM

    whether religious or not it’s some great walk.

    252
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    Mute Joe Hill
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    Jul 12th 2015, 7:16 AM

    Well done Spain, good tourism marketing, wonder is there a similar exercise we could undertake for the ould Sod.

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    Mute Micheal S. O' Ceilleachair
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    Jul 12th 2015, 8:39 AM

    Could be a massive pub crawl around Dublin called the ComeIno Walk. When completed the compestelo will be a pint of Guinness at St. James’ Gate! Followed by a high mass gathering at the Temple Bar Centre for Advanced Alcoholics!!!!

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    Mute Colm O'Brien
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    Jul 12th 2015, 8:41 AM

    We have it ! The WILD ATLANTIC WAY. And it’s a brilliant tourist marketing initiative . Well done Ireland Inc !

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    Mute Paddy Fagan
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    Jul 12th 2015, 9:07 AM

    I did the first 200k of the French way last year. Have to say it was one of the best experiences ive had. I’m going back to finish it in August, I can’t wait. I’m trying to raise money for the Louth community drug and alcohol team for anyone that would like to sponsor me (ive no shame in begging) I know some people on here have attitudes to people with addictions but for those that don’t and would like to sponsor the charity here’s the link http://www.idonate.ie/mobile/fundraiser/65712_paddy-fagan-s-fundraising-page.html

    135
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    Mute Malvolio32
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    Jul 12th 2015, 1:22 PM

    What’s the best way to go about it solo?

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    Mute Paddy Fagan
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    Jul 13th 2015, 3:45 PM

    @Malvolio heres great guide books that will tell you all you need to know. I met lots of people who had the same ones along the way. http://www.amazon.com/John-Brierley/e/B0034NMO4A

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    Mute fergal ohagan
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    Jul 12th 2015, 9:22 AM

    I was in Santiago last year. Really nice town, very relaxed. Great food, cheap beer and lovely hotel. I would highly recommend it for a weekend away if you are looking for something different. You can always pretend you just finished the camino!

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    Mute Michael Sands
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    Jul 12th 2015, 2:04 PM

    Walking is good for the body, mind and soul but not doing it on the 12th July lol.

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    Mute David Smith
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    Jul 12th 2015, 2:35 PM

    Have walked a stretch of it each year since 2011. It’s a great part of Spain. The French Way is getting a little crowded of late, especially during the summer months. Having said that, I always find an excuse to go back :)

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