A PILOT PROGRAMME to help businesses grow their online business has been launched, with 20 companies taking part.
The venture hopes to increase the amount of money that is spent online to remain in Ireland. While Irish consumers spend €4 billion online annually, only €1 billion of this goes to Irish businesses.
The pilot scheme, called “Activating Dublin”, is the result of a joint initiative between the Dublin Chamber of Commerce and Dublin City Council.
The businesses taking part are set to receive mentorship from Google, Facebook and PayPal, and it is hoped that the pilot will develop into a national programme which will help thousands of Irish businesses to successfully trade online.
At today’s launch was the Minister for Jobs, Enterprise and Innovation, Richard Bruton, who said he hoped that the scheme would address the fact that only 23 per cent of Irish SMEs currently trade online.
Gina Quin from the Dublin Chamber of Commerce said that the group hoped to “bring an additional 40 per cent of SMEs online and ecommerce enabled”, estimating that this would help to create an additional 3,000 jobs within the next five years.
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