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Jordan McDonnell via Slideshare

UCD graduate’s alternative CV goes viral with 90,000 views

Commerce graduate Jordan McDonnell was being rebuffed for marketing jobs – so he put together a different kind of CV.

A UCD GRADUATE has attracted interest from employers around the world after his alternative style of CV went viral and accrued over 90,000 views online in little over a week.

Jordan McDonnell currently works as a financial analyst in the Netherlands – but with his contract nearly up, he wanted to change career, getting out of the world of accounting and getting a foothold in a more creative industry.

Because of his lack of experience in such jobs, 26-year-old McDonnell had trouble attracting the attention of employers with a traditional type of CV – so he decided to take an alternative line of action.

“What I’m doing now is very financial, very technical – not what I see myself doing for the long-term,” McDonnell told TheJournal.ie.

Having grown bored in a previous accountancy job, McDonnell spent time travelling around India, and teaching in Nepal – returning to Ireland to complete a Masters in UCD, where he had already done an undergraduate degree in Commerce and Spanish.

From there he secured his current job in the Hague – on a contract which will expire at the end of next month.

“I wanted to use my brain in a creative sense – so this is why I created my not-resume. I just wanted to explore opportunities out there.”

“Applying standard CVs to marketing companies and social media companies, they automatically discount me because of my background,” he said. “So I tried to do something that reflected their industry.”

McDonnell spent a week, after work, putting together a PowerPoint-style showcase summarising his life to date, and uploaded it to the slideshow-sharing website SlideShare, where it began to attract attention.

Further coverage on Business Insider saw its views take off – now standing at over 92,000, nine days after it was first uploaded.

And rather than needing to send his alternative CV to prospective employers, the employers have come to him – with response from companies of varying sizes from as far away as the United States and Australia, and three rounds of interviews completed already this week.

McDonnell admitted he was “baffled” by how his presentation had taken off, and says contact has also come from other job-hunters expressing their admiration.

I got a comment from a guy who coaches the long-term unemployed, who said it had been really inspirational.

It shows that you can use creativity to create something beautiful, and make them sit up and take notice.

McDonnell insists his unusual style of self-marketing does not require any specialised technological expertise or know-how.

“The tool I used was basically just PowerPoint – I also looked at some websites you can download new fonts from, and the likes of Flickr and Creative Commons to download the images I’m looking for.

“Anyone can do this – it’s just a matter of thinking about the storyline.”

He is also considering putting his experiences from his CV experiment to commercial use, creating guides on how to use similar outside-the-box techniques to produce “something very impactful”.

Disclosure: McDonnell and the author of this article were occasional classmates for two years at undergraduate level. They did not graduate together.

Read: ‘Jobless Paddy’ takes out billboard advert in bid to stave off emigration

Then… Not-so-Jobless Paddy: Billboard jobseeker wins PR role with Paddy Power

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59 Comments
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    Mute Peter Cavey
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    Oct 17th 2016, 5:17 PM

    I think we are approaching the perfect storm in Ireland. Everything is falling apart all at once. Property prices, rents, underpaid public workers now all striking at once. Increasing childcare costs, no support for the government… what a time to be in FG!!

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    Mute James Darcy
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    Oct 17th 2016, 5:27 PM

    Public sector needs reform with the disbanding of unions and professional contracts for our teachers and guards that are not linked to tenure. On the housing front we need high rise in certain areas of Dublin.

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    Mute Gerard McConnell
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    Oct 17th 2016, 5:34 PM

    What’s with you and teachers? You have an agenda as you’ve nothing good to say on them or their profession. Some of the largest class sizes in Europe and new entrants paid pittance, that together with rising house prices and ridiculous rents means a husband and wife teacher or guard cannot even think of buying in Dublin or the commuter belt and hope to start a family. But go ahead, those bad teachers and your agenda.

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    Mute Shawn O'Ceallaghan
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    Oct 17th 2016, 6:05 PM

    Underpaid Public workers?

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    Mute tom
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    Oct 17th 2016, 6:14 PM

    Hi rise is that because there is land shortage or just maximising developers pockets

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    Mute Catherine Mc
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    Oct 17th 2016, 6:14 PM

    James, out of curiosity which ” certain” areas in Dublin are most suited to high rise buildings ?

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    Mute tom
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    Oct 17th 2016, 6:15 PM

    Hi=high

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    Mute Daisy Chainsaw
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    Oct 17th 2016, 6:45 PM

    @Catherine Mc: The areas that aren’t anywhere near him?

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    Mute Catherine Mc
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    Oct 17th 2016, 6:52 PM

    Daisy, that is what I was thinking.

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    Mute Gary
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    Oct 17th 2016, 8:13 PM

    James, you must be a secondary school drop out. Don’t be ashamed of it.

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    Mute rendams
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    Oct 18th 2016, 7:31 AM

    @Shawn, THEIR INCREASING WORKLOAD WOULD ONLY MEAN ONE THING..,YES THEY’RE INDEED UNDERPAID!

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    Mute Stiofain Murray
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    Oct 17th 2016, 5:36 PM

    Let’s keep the recovery going.

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    Mute William Clay
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    Oct 17th 2016, 6:33 PM

    I do wish people would stop coming out with ‘The government must do/act……’. The government are not going to do a damned thing except throw out some soundbites and bide their time til they’re thrown out, FF will come in, do the same (as in nothing), get thrown and it’ll be FGs turn again. And so it goes…

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    Mute Valthebear
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    Oct 17th 2016, 6:41 PM

    James Darcy: yeah, lets make conditions even worse for workers in your thatcherite dreamland. That’ll solve homelessness alright

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    Mute casey
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    Oct 17th 2016, 7:42 PM

    I have been looking for a place for someone with 2 kids. She can not go over 1,400 that’s the max that she can go. No where to be found. The ones that she has looked at and applied for have gone or they wont take rent allowance. Horrible thinking that you and your kids are going to be homeless. Great place we live in (sigh)

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    Mute Charliegrl80
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    Oct 17th 2016, 6:40 PM

    All our professional people are leaving this country – Our Garda, our teachers, our doctors and nurses Ireland will be even more strained in the coming years that we will have no one to fill these positions and we won’t have to worry about unions or pay structures.

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    Mute Em Ni Mhurchu
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    Oct 17th 2016, 5:57 PM

    You’ve just got to love Ireland!

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    Mute Random_paddy
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    Oct 17th 2016, 8:24 PM

    Successive governments have failed this country. Nothing has changed over the last 10 years. What an opportunity we had to redistribute the wealth, but successive FF and FG governments facilitated making the rich richer and the poor poorer. The current govt are on the payroll of lobbyists too. Ireland is no better off than it was in 2006. Despite whatever spin they tell you, the future is more uncertain than ever…..

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    Mute Micheal OLainn
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    Oct 17th 2016, 9:33 PM

    Someone is making a fortune on the backs of others.

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    Mute Neuville-Kepler62F
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    Oct 18th 2016, 12:53 AM

    Ireland is a failed society where 1 income is insufficient to put a roof over your head.

    Call for Referendum on “Right2Home” in Ireland … amend Constitution like Germany.

    https://www.change.org/p/referendum-on-right2home-in-ireland

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